2019 New Tech Benchmark - Small

"Development opportunities is the top driver of engagement for these smaller New Tech companies."


The New Tech numbers tell a story of (mostly) young and fast-growing companies that are some of the most in-demand places to work in the world right now. But what makes a New Tech company is not their age, size or industry - it is their approach to business. All of our New Tech companies are disruptive at their hearts; often internet-based or focused on creating bold new technologies.

New Tech 2019 | Sub 200: This is a benchmark narrowed down to just New Tech companies with 200 or fewer people. This is particularly useful if your company is still under 200 people. 

Anatomy of the benchmark:

Response rate:

  • 83% average response rate across all companies
  • Bottom quartile (25th percentile) was 76% participation
  • Top quartile (75th percentile) was 94% participation

Sub industries:

  • Computer Software
  • Internet
  • Information Technology and Services
  • Computer & Network Security
  • Computer Games

Glassdoor ratings:

We have connected the employee feedback data with ratings for each company included in the benchmark to provide the below insights.

  • 4.1/5 stars average overall company rating
  • 65% average CEO approval
  • 78% average recommend to friend 

Key Insights and Data for the People Geeks!

How engaged are employees in New Tech - Small companies?



New Tech - Small companies employee engagement scores by percentile

If you are interested in the spread of employee engagement ratings, below are the engagement scores by percentile.

Bottom quartile (25th percentile) 62%
Median (50th percentile) 73%
Top quartile (75th percentile) 81%

What has the biggest impact on employee engagement in New Tech - Small companies?

Insight: Learning and development and leadership communicating a motivating vision have the largest impact on employee engagement. We also find that the scores on these topics are generally more favorable in our New Tech - Small companies Benchmark compared globally.


Questions included and excluded:

Diversity and Inclusion questions included: The following questions were able to be included because we received sufficient amounts of responses for this benchmark cut.

  • I can be my authentic self at work
  • I feel respected at %ACCOUNT_NAME%
  • I feel like I belong at %ACCOUNT_NAME%
  • I understand how my work contributes to %ACCOUNT_NAME%ís mission
  • The work that we do at %ACCOUNT_NAME% is important
  • I am included in decisions that affect my work
  • Perspectives like mine are included in the decision making at %ACCOUNT_NAME%
  • %ACCOUNT_NAME% values diversity
  • %ACCOUNT_NAME% builds teams that are diverse
  • I believe that my total compensation (base salary+any bonuses+benefits+equity) is fair, relative to similar roles at %ACCOUNT_NAME%
  • People from all backgrounds have equal opportunities to succeed at %ACCOUNT_NAME%
  • Administrative tasks that don't have a specific owner (e.g., taking notes in meetings, scheduling events, cleaning up shared space) are fairly divided at %ACCOUNT_NAME%
  • When there are career opportunities at %ACCOUNT_NAME%, I am aware of them
  • %ACCOUNT_NAME% believes that people can always greatly improve their talents and abilities
  • %ACCOUNT_NAME% enables me to balance work and personal life
  • When I speak up, my opinion is valued
  • I can voice a contrary opinion without fear of negative consequences

Learn more

Gain a deeper understanding of what makes our benchmarks special and learn more about how we calculate our Industry benchmarks here.

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