Guide to Presenting Results: Company Comparisons

A guide to presenting results using company comparisons

Jared Ellis avatar
Written by Jared Ellis
Updated over a week ago

What can I learn from this page?

A guide to presenting company comparison results

Who is this guide for?

Account Admins, Survey Admins, Survey Creators

In this section we will be begin to explore the variation that exists within the organization. Sometimes this is done earlier on in a presentation but this can often derail the process because your audience may become preoccupied with their own department or functional area and become sensitive to these comparisons. This can make finding some overall areas of focus difficult. Remember the goal is to find some key things the entire organization can unite on tackling together - even if the tactics are slightly different in each area.

A good place to begin is by deciding what we think are the most important organizational data cuts and using those. We'd suggest 2-3 is plenty and going further can make your presentation very long and again can risk losing focus on the main goals. You might pick the areas that make the most sense for how you will organize actions and you may combine that with showing any areas that have the interesting variation or relate to some strategic aims. An example might be a gender diversity strategy which would make gender an important data cut to show.

Once you've decided on what you'll show the two main views we recommend are to show variation across all of the factors. These are the high level question groupings such as Engagement, Leadership, Management, etc.. This will give your audience a sense of all the data in one place.

Following that we suggest you then show the variations across Engagement and the top 10 impact questions. This is very powerful because it often directly shows how the impact questions interact with the outcome (Engagement in this case). You'll begin to see where you may have opportunities to improve certain impact questions in your organization as well as where you may already have pockets of higher performance that you can learn from.

For our further suggested insights and considerations, see Comparisons Using Heatmaps and Demographic Heatmaps

The commons ways that customers put this data into presentations, is either via exporting the heatmap to Excel and editing before saving. Or, simply from taking a screenshot from the reporting page such as below.


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