A survey can contain a variable, or parameter such as %ACCOUNT_NAME%, which is used to represent a word or phrase. The benefit of using a variable is that if a word or phrase changes (for example, the organization is re-named), the text can be updated in one place in Culture Amp, and all the survey questions and emails will automatically use the new term.
Types of variables
| Variable | Example | Usage |
|---|---|---|
%ACCOUNT_NAME% – the name of the organization |
ACME Corporation | Set on Settings page for the account |
%SURVEY_NAME% – the name used for this survey |
Engagement Survey 2015 | Set on Settings page for the survey |
%{respond_by} – the date the survey closes |
Jan 01 2015 | Set on Launch Plan page using Communicated Closure field |
%{respond_by_time} – the time of day the survey closes |
5pm | Set on Launch Plan page using Communicated Closure field |
%{respond_by_timezone} – the timezone of the date-time the survey closes |
EST (Eastern Standard Time) | Set on the Settings page for the account |
%{recipient_name} – the participant's Name |
Set in Account User info. Used in Communications Templates for Attributed surveys |
Using in questions vs. communications
In surveys
In order to use one of the above variables in your survey design in a question, you will need to format the variable a specific way. You will need to use the following format with just percentage signs on each end: %ACCOUNT_NAME%
In communications
In order to use a variable in one of the standard communications such as the invitation or reminder, you will need to add in curly brackets like the following: %{account_name}.
Note that the Welcome Screen and Reporting Rules pages only support %{account_name} and %{survey_name}.
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