What can I learn from this page?
How to communicate an upcoming survey to your organisation
Who is this guide for?
Account Admins, Survey Admins, Survey Creators
Before you launch your survey, it's important to communicate the "what, why, and when" to let people know they should look out for a survey from Culture Amp - and to get them comfortable with providing feedback. The most common way to is to send an email a few days before the survey launches. As part of that email or as a separate communication, many also find it useful to include a list of FAQs for employees and managers. Last but not least, it is popular to discuss the upcoming survey at an all-hands meeting.
Pre communicating details about the survey will allow you to solicit questions or concerns leading to a higher participation rate.
Here is a template that we suggest you use as a potential starting point - Pre Survey Communications. You should tailor this message to fit your company's voice, just make sure to include:
What an engagement survey is
Why you're running it at your company
What you're trying to achieve
How feedback will be collected and reported
Who is eligible to participate, and
What to expect next
If you're interested in hearing best practices and some of the creative ways we've seen customers communicate their survey, check out Promoting your survey